Games Research
PlayableGames, a subgroup of ExperienceLab, provide usability testing to help you identify what works and what needs tweaking in games in development
It's not traditional QA testing, nor focus groups; it's to do with finding out how players react to games in development, working with prototypes, and then creating revised and improved iterations of the prototype that pick up issues of gameplay before the product is released.
To find out more visit the PlayableGames website.

