Flexible New Deal
Serco's delivery strategy for Flexible New Deal is to subcontract all front-line delivery to a network of subcontractors, drawing on the best local and national welfare-to-work providers and integrating them effectively with specialist, community-based organisations.
The key features of Serco's Flexible New Deal model are:
- The introduction of a unique 3-step model, with the intensity of tailored support, the resources available and the level of jobseeker activity required increasing at each Step;
- Customer choice, with jobseekers empowered to create a personalised programme;
- The implementation of a web-based case management system across all providers, driving performance and facilitating accountability;
- Coordination of employer engagement;
- Localisation, working with local providers and stakeholders who understand the key challenges relating to worklessness in each area;
- A network of Specialist Support Providers to wrap around core provision.
For Serco's press releases for each FND Phase One area, please click here.
For further information on Serco's approach to Flexible New Deal Phase 2, please click here.

