Next course: 20-21 January 2009

Effectively convey messages to your users by writing in a style that complements the online environment.

Discover the differences between writing for the internet and writing for print. Through a series of practical exercises you can learn how to re-purpose print documents for the web, and how to write effective web content from scratch.

In this two-day course you will:

• Learn to create scannable text that delivers your organisation's key messages. 
• Learn how to create context within a page to help users understand your site's content.
• Discover the differences between the way people read online and from paper. 
• Practise techniques to re-purpose and edit print materials for the web.                           

A comprehensive Bibliography of Commercial Style Guides, Bulletins, Magazines and Journals is provided in addition to course documentation.

We also offer a range of other courses, both public and in-house, that focus on designing and evaluating interactive products for usability, including:

• Usability Evaluation
• Designing with Users
• Effective Layout and Design         

To book a course, or for any other information please contact Gemma Wisdom, +44 (0)20 7421 6480 or gemma.wisdom (at) serco.com.