Throughout the Middle East we work collaboratively with government, the private sector, academia, and with citizens to develop the future of public service policy, design and implementation.

Are Saudis for Saudisation?
A new poll shows that nearly eight in 10 Saudi respondents (79%) believe that it is important for international companies with operations in the Kingdom to reserve a specific proportion of jobs
for Saudi nationals.

The ever-increasing number of services being delivered digitally is having a profound impact on the ways in which people think about government services and how we can measure what they feel about them
Read more in our latest report, User Experience in Government Services: The Need for a Unique Approach
Creating a user satisfaction score fit for government services – hitting a moving target
Read more in our latest report, User Experience in Government Services: The Need for a Unique Approach
There is a need for a new user satisfaction measurement, designed specifically for government services.
Read more in our latest report, User Experience in Government Services: The Need for a Unique Approach
How can we design a user satisfaction metric specifically for government services?
Read more in our latest report, User Experience in Government Services: The Need for a Unique Approach
Press release: KSA Government & private sector can improve services used by citizens beyond Covid-19
Efficiency, quality and innovation in public services can improve if the Kingdom of Saudi Arabia continues to expand on its use of the private sector post-pandemic
Working Together: Collaboration & Covid-19 in the Kingdom of Saudi Arabia
Using case studies of collaboration during the Covid-19 crisis, in this new report the Serco Institute explores how efficiency, quality and innovation in public services can improve if the KSA Government continues to leverage the private sector post-pandemic
Working together: Lessons from government - private sector collaboration during the pandemic
Using case studies of collaboration during the Covid-19 crisis, in this new report the Serco Institute explores how efficiency, quality and innovation in public services can improve if the UAE Government continues to leverage the private sector post-pandemic
Press release: Government & private sector pandemic collaboration a model for improved services beyond health emergency
New report by Serco Institute says efficiency, quality and innovation in public services can improve if government continues to leverage private sector post-pandemic
Transformation, digitisation & happiness: Public opinion on UAE government services
What do citizens and residents think about government services in the UAE? This ground-breaking research explores what people who use them think and how they want services to evolve.
Press Release: 90% of UAE citizens & residents are overwhelmingly happy with government services, finds new report by Serco Institute
Serco Institute’s first report focused on the Emirates finds UAE government service users happy, but wanting a more unified, personalised and digital approach.
Transformation, digitisation & happiness: Public opinion on government services in Saudi Arabia
This first-of-its-kind research finds that whilst people are largely happy with the current quality of government services in Saudi Arabia, they want them to be quicker, simpler and more transparent.